PSP Inc.
Premium Service Providers Inc. is a tax service that provides strategic and personalized financial consulting. My goal was to integrate my client's personality into her brand identity. Think legally blonde, but black and in finance. This brand identity includes a logo, raised gold-foil business cards, a complete website, letterhead assets, and digital icons. My favorite thing about PSP Inc. is they've launched a program where they dedicate time to one family in need each month.
PSP Inc. | Business Cards
Continuing with the client's pink theme, I wanted to keep a few keywords in mind: unique, luxury, and feminine. My first idea was to design a square business card, (2.56″ x 2.56″) that stands out in size and is easy to carry. I incorporated raised gold foil as a subtle luxury accent, to match the client's vision for their brand. This is no ordinary tax service!
This card is finished with 18pt thickness for durability, a double coat for a soft touch, and raised gold foil for the logo and icon in the lower left-hand corner.
Letterheads
Digital icons
PSPInc.org | Live website